ScaleXP CRM data flow

Learn how ScaleXP manages CRM data flow efficiently to help your business streamline customer relationships and improve overall performance.

Written By ScaleXP Customer Success (Super Administrator)

Updated at July 16th, 2025

ScaleXP seamlessly integrates your CRM (HubSpot, Salesforce)  and your financial system (Xero, Sage, QuickBooks, etc.) providing the best reporting solution for B2B and subscription companies. The system provides a full suite of automated metrics and KPIs for B2B companies:

  • MRR, ARR, customer lifetime value, customer acquisition cost
  • Active, lost and new customers, with the ability to customise the definitions to your specific business
  • Dashboards displaying key metrics in beautiful, interactive graphs
  • Consolidation across countries and currencies
  • Fully integrated HubSpot or Salesforce tracking codes

Data imported from the CRM system includes:

  • Sales pipeline including the number and value of the deals
  • Full tracking details on the time spent at each stage of the pipeline, deal by deal
  • Deals won and deals lost, by name
  • Renewals pipeline including the number and value of the deals
  • Renewals deals won and deals lost

Data imported from the accounting system includes:

  • Invoice level detail by customer
  • Full P&L and Balance Sheet